Abu Dhabi, 16th March 2012 – U.A.E. based hospitality operator, Caramel Group, has announced Q3 expansion plans in 2012. Following the unprecedented success of Caramel in Dubai, the brand is now primed for a natural progression into the U.A.E. capital, Abu Dhabi, at “The Collection” situated in the St. Regis Saadiyat Island Resort.
As one of the U.A.E.’s upcoming hospitality companies, Caramel Group has proved to be an industry innovator by raising the bar for F&B service standards and customer expectation with their flagship venue Caramel Restaurant & Lounge which is based at the heart of the Dubai International Financial Centre. Following the Abu Dhabi launch the group are already at advanced stages of an aggressive expansion strategy that will see the announcement of more venues regionally as well as internationally.
Mohammed Al Hashimi, owner and founder of Caramel Group, said:
“We are delighted to be bringing Caramel Restaurant & Lounge to The Collection at The St. Regis Saadiyat Island. The type of environment that is on offer at this retail complex complements the Caramel brand. Our restaurants are opulent and luxurious, providing clientele a warm inviting ambiance with exceptional customer service. The location of Saadiyat is therefore a perfect captive market for the clientele we intend to reach. We are thrilled to be opening later on this year.”
The Collection will feature food and beverage options from both regional and international cuisine, while everyday shopping needs will also be catered for.
Published by James Young – Director of Marketing – Caramel Group
16th March 2012